Building Growth Teams project | Dezy It, Inc

Growth Manager

Customer Acquisition & Business Development at Dezy It

Sales | Job Description

Location: Remote

www.dezyit.com

About:

At Dezy It, we are on the mission to create a better tomorrow. Our goal is to transform the way patients, caregivers, and healthcare institutions interact. We are building AI Agents that offer personalized support to patients and staff throughout their medical journey, automating routine tasks to free up more time for patient care and outcomes.

About the Founders:

Indranil Roy, Founder - https://www.linkedin.com/in/indranil-indro-roy/

Indranil Roy, known to many as Indro, is a seasoned technologist, designer, and entrepreneur with almost a decade of industry experience. As the founder and CEO of Dezy It, Inc., Indranil has been at the forefront of merging data-driven UX with innovative software solutions. With a background rooted in both design and software, he has collaborated with startup pioneers and funded ventures worldwide, developing high-efficiency processes for design and growth.

Inspired by his grandfather, a distinguished neuropathologist, Indranil is now channeling his expertise and passion into transforming the patient's experience in healthcare. Through his latest venture, he is building AI healthcare companions that assist in demystifying the treatment journey, offering patients clarity and support before, during, and after their medical procedures. Indranil's mission is to revolutionize how patients experience healthcare, continuing his family's legacy of impactful contributions to the field of medicine.

Aditya Tupe, Co-founder - https://www.linkedin.com/in/ad-tupe/

I am incredibly passionate about using design to meet people's needs. Starting as an Industrial Designer, I have delved into Branding, Digital Platforms and System & Service Design, and now, my focus lies on healthcare!

My journey revolves around one core belief: "Design should prioritize human well-being."

In the healthcare industry, I saw an opportunity for innovation, a chance to transform a complex system into one that puts the patient at the center. With Dezy It, we are reimagining healthcare by creating intuitive and compassionate interactions that empower patients and streamline care delivery. Our goal is not just to build a product, but to design a better world for patients and caregivers. By combining human-centered design with cutting-edge technology, we are making a real impact on the lives of those we serve.

Designing for the upcoming future while keeping the current patient-care experience in mind is the perfect balance to approach the industry with any innovation. To achieve this, I believe in breaking down the entire plan into short realistic targets that can be ticked off the list one at a time. Milestones can be captured, processes need to be introduced, obstacles may arise, but in the end, results will be achieved. It does not happen overnight, but with time and effort, everything is possible.

Meet the Team: https://www.dezyit.com/about-us

Why work with us?

We are a team of designers, engineers and creators all coming together to form a creative community with a common vision of growth and innovation. Finding inspiration in every turn!

About the role

You will own the Customer Acquisition and Business Development at Dezy It. You will be at the forefront of identifying relationships and opportunities of solving key customer challenges, using insights to craft strategies that increase customer acquisition and improve the conversion rates across different parts of the funnel. You will own the problem of optimizing customer acquisition and generating revenue growth by identifying new business opportunities.

Beyond developing deep subject matter expertise, this role requires a high level of empathy and the ability to connect deeply with customers. You’ll be expected to have a customer-centric mindset across the organization ensuring that all interactions and advancements are aligned with both Customer expectations and feedback while also balancing the business stakeholder inputs.

You will work closely with the Stakeholders, Customer Success, Marketing, Product Design and Engineering teams to effectively collaborate to gather requirements, create proposals and close deals that are aligned with Business Objectives and Revenue.

The Impact of your role will be significantly visible across the organization as you will drive growth on key metrics like Revenue, Customer Acquisition and Business Development.

Must Have

Growth Mindset – Experiment rapidly, estimate and measure impact and efforts to prioritize effectively.
Leadership & Communication – Lead the way for your customers to a better tomorrow, build trust by listening to their needs and communicate effectively
Empathy & Collaboration – Being able to understand what your customers are not telling you by putting yourself in their shoes. Working with them and across our teams to identify the best way forward
Problem Solving Attitude – There will be a lot of uncertainties and first’s, the ability to not get overwhelmed and solve these problems with an open mind is of utmost importance
Ability to Analyse, Reflect and Evolve quickly – We all like to work on intuition and that is important but shouldn’t be the guiding force. The ability to analyze, reflect and evolve based on experiences, data, market trends etc. Is a must have.
Learning forever – Learning can never stop, the world is constantly evolving, and things are changing, the world has more knowledge to offer than any of us can ever imagine possessing. Learning is a lifelong journey, enjoy it.

Good to Have

Marketing, Sales or Customer Service Background
An enthusiasm for AI & Technology
Previous Startup Experience
Business Intelligence - Exposure to business roles and internal workings
Healthcare Industry Experience

Cultural Fitment

- Leadership: We believe in taking ownership of our responsibilities and decisions. We believe in building next gen leadership by sharing accountability of actions and decisions.

- Growth Mindset: For our culture, Growth Mindset is most important. We value folks who learn from failures by continuously iterating to improve. Always have passion to think about growth and never settle for less.

- Customer-Centric Mindset: We value individuals who have an empathetic approach towards customers and always keep the customer first.

- Creative and Innovative: We encourage folks who bring fresh ideas and perspective to the table by thinking creatively and always up for solving bigger problems.

- Emphatic and Collaborative: We have a strong culture of collaboration. We motivate folks to come out of the bubble and work collaboratively with other creative minds in the team

30-60–90 Days Plan

30 Days – Onboarding

Week 1:

Complete the onboarding process
Go through the marketing material - Website, Decks, Product, Sales Scripts etc.
Market Research – AI in Healthcare, Conversational AI, Patient Growth, Patient Experience, Competitors Etc.
Introduction – Individuals OKR's, 30 – 60 – 90 Day plan
Introduction - Sales Funnel – Client Stories (Closed Active)
Meet the team members – Indro, Tupe, Hrishi, Haris, Jatin, Supriya
Introduction - Growth Team, Entire Team

Week 2:

Introduction – Sales Funnel – Sales Process, Prospects, Leads
Sales Funnel Updates – Delegate the actions to be taken on initial set of Prospects & Leads
Create Mock Sales Material – Proposal, Scripts, Email templates etc.
Mock Business Discussion – 3 Meetings, Introduction, Requirement, Negotiating on the Proposal, Client Onboarding Meet
Feedback Discussion – Haris, Indro

Week 3:

Take Ownership – Sales Funnel – Sales Process, Prospects, Leads
Identify and list out Top 10 Opportunities
Set Priorities based on ease of closing the deal, value of the deal, nature/value of the potential prospect etc.
Sales Calls – Discovery Call, Sales Call, Objection Handling, Gathering Requirements, Ne

Week 4:

Identify all the proposals sent across and deals that are lying on the table. Plan actions to close them and collect the advance.
Identify all the pending invoices and collect the necessary payments
Proactively Engage weekly with all the leads and prospects to nurture them and try to identify potential opportunities.
Gather detailed requirements and create proposals for all opportunities that have been identified.
Feedback Discussion – Haris, Indro

60 Days – Activation

Week 5 – 8:

Introduction to Marketing & Customer Service Teams and Internal Briefing
OKR Discussions – Clear Goals & Targets – 15L Cash Collected – 30 L Deal Closed
Brainstorming & Strategizing – Goals & Targets
Identify all the proposals sent across and deals that are lying on the table. Plan actions to close them and collect the advance.
Identify all the pending invoices and collect the necessary payments
Proactively Engage weekly with all the leads and prospects to nurture them and try to identify potential opportunities.
Gather detailed requirements and create proposals for all opportunities that have been identified.
Feedback Discussion – Haris, Indro

90 Days – Engagement & Retention

Week 9-12

Deep Dive into the bigger picture – Business Plan, P&L, FY Projections
Deep Dive into your future with the company – Indro
OKR Discussions – Clear Goals & Targets – 15L Cash Collected – 30 L Deal Closed
Tracking, Analyzing and Optimizing Execution to hit Goals & Targets
Identify all the proposals sent across and deals that are lying on the table. Plan actions to close them and collect the advance.
Identify all the pending invoices and collect the necessary payments
Proactively Engage weekly with all the leads and prospects to nurture them and try to identify potential opportunities.
Gather detailed requirements and create proposals for all opportunities that have been identified.
Feedback Discussion – Haris, Indro